Cookie Policy

Cookies are small text files that a website places on your device when you visit. They are widely used to make websites work efficiently and to give site owners information about how the site is used.

Cookies are not the only technology we use for these purposes. We also use web beacons (also called pixels), local storage, and similar technologies. In this policy, the word “cookies” covers all of these technologies unless we say otherwise.

Cookies may be session cookies (deleted when you close your browser) or persistent cookies (which remain until they expire or you delete them). Cookies can be first-party (set by us) or third-party (set by a third-party service we use, such as Google Analytics).

We group our cookies into five categories:

Strictly necessary cookies — required for the website to function. These cannot be disabled in our system because they enable core functionality such as session continuity, security, and form submission. They do not collect personally identifiable information for analytics or marketing.

Authentication cookies — used when you log in to admin areas or a client portal. These are session-only and are deleted on logout.

Preference / functional cookies — remember your choices such as theme (light/dark), language, and accessibility settings. These require your consent under PECR.

Analytics cookies — help us understand how visitors use the site so we can improve it. We use Google Analytics 4 with IP anonymisation and a 14-month retention window. These require your consent.

Marketing cookies — used to measure the effectiveness of our paid campaigns and to retarget visitors who have shown interest in our services. These require your consent and are never set until you opt in.

The main cookies and similar technologies we use are:

• ct_session (first-party, session, strictly necessary) — maintains your session while you navigate the site.

• ct_theme (first-party, 365 days, functional) — remembers your light/dark theme preference.

• _ga, _ga_<id> (first-party via Google Analytics, 14 months, analytics) — anonymous usage statistics with IP anonymisation.

• cf_clearance (Cloudflare, 30 days, strictly necessary) — protects the site from automated abuse; required to load pages.

• Turnstile session cookie (Cloudflare, session, strictly necessary) — verifies that form submissions are made by humans.

• _gcl_au (Google Ads, 90 days, marketing, opt-in) — attributes conversions to paid-search campaigns.

• _fbp (Meta Pixel, 90 days, marketing, opt-in) — attributes conversions to Meta campaigns.

• li_sug (LinkedIn Insight Tag, 30 days, marketing, opt-in) — attributes conversions to LinkedIn campaigns.

We do not set cookies that personally identify you across other websites you visit. We do not sell the data collected by these cookies.

Some cookies are set by third-party services we use to operate the site. We have written agreements in place with each provider and only enable the cookies necessary for the function we are using.

Cloudflare Turnstile — bot protection on public forms. Sets a session cookie to verify human submissions. Strictly necessary; cannot be disabled if you wish to submit a form.

Google Analytics 4 — website analytics. We have configured GA4 with IP anonymisation, a 14-month retention window, and we have explicitly disabled Google Signals and any user-provided data fields. We do not use GA4 data for cross-device remarketing.

Meta Pixel — campaign attribution for Meta ads. Set only if you have accepted marketing cookies. We do not share your email or any other personal data with Meta via the pixel.

LinkedIn Insight Tag — campaign attribution for LinkedIn ads. Set only if you have accepted marketing cookies.

Cloudinary — image CDN. May set a cookie for asset caching; does not receive personal data.

Each third-party provider manages its own cookies under its own privacy policy. We encourage you to review their policies via the links in our Privacy Policy’s sub-processor list.

You have several ways to manage cookies:

Use our cookie-consent banner on first visit — you can accept all, accept only strictly necessary, or open the preferences panel and toggle each category.

Change your preferences at any time by clicking “Cookie preferences” in the website footer; we will re-load your settings immediately.

Use your browser settings — most modern browsers let you accept all, reject all, delete existing, or block cookies from specific sites. Disabling all cookies may affect website functionality; for example, you may not be able to submit the contact form, save your theme preference, or use the client portal.

Use platform-level opt-outs — for analytics, install the Google Analytics opt-out browser add-on; for marketing, use the Digital Advertising Alliance consumer-choice tools at youronlinechoices.com (EU) or aboutads.info (US).

If you are a California resident, you may opt out of the “sale” or “sharing” of your personal information at any time. ClickTake does not sell personal information and does not share it for cross-context behavioural advertising, so no opt-out is required for those activities.

Some browsers transmit a “Do Not Track” (DNT) signal. There is currently no industry consensus on what DNT means or how websites should respond. We interpret DNT as a request to disable analytics and marketing cookies. If your browser sends DNT, we will not set GA4, Meta Pixel, or LinkedIn Insight cookies on your device, even if you have previously consented.

Strictly necessary and Cloudflare-Turnstile cookies will still be set because they are required for the site to load and to protect forms from automated abuse.

We may update this Cookie Policy from time to time to reflect changes in our cookie usage, in third-party services, or in applicable law (e.g., the EU ePrivacy Regulation when finalised). Any material change will be posted on this page with an updated “Last Updated” date. Where we add a new non-essential cookie category, we will re-prompt for consent on your next visit.

If you have any question about this Cookie Policy or want to withdraw consent for a specific category, contact us at:

ClickTake Technologies Ltd., UK HQ, Birmingham, West Midlands, United Kingdom.

Email: info@clicktaketech.com (please use the subject line “Cookie Policy”).

We respond within 30 days. You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ico.org.uk) or your local data-protection authority.